The Campaign Opt-Out allow campaign recipients to easily opt out from future marketing campaign messages and notifications by defining a unsubscribe trigger word of your choice like stop or unsubscribe
This enhancement gives users more control over the communications they receive while helping ensure compliance with data privacy regulations.
Key Benefits
- Enhanced User Control: Users can now manage their communication preferences directly, choosing to opt out of specific campaigns with a single click.
- Improved Privacy: Reduces the likelihood of unwanted messages and ensures a more personalized user experience.
- Actionable Insights: Administrators gain access to real-time opt-out metrics, allowing for more effective campaign targeting and performance analysis.
How It Works
- User Interface Updates:
- A clear "Opt-Out" button is now integrated into all campaign emails and in-app notifications.
- Users can unsubscribe automatically from future campaigns if they reply with the opt-out trigger word.
- Instant Updates:
- When a user opts out, the system immediately records their preference and excludes them from receiving further messages for that campaign.
- Admin Dashboard Enhancements:
New reporting tools display opt-out rates and trends, enabling campaign managers to adjust their strategies accordingly.
Additional Information:
- You can use this new feature in any pending and new campaigns.
- Campaign recipients can opt-out automatically for 15 days since the last campaign.
- This feature is only availble in the Enterprise plan. Upgrade plan to use this feature.
Enable Subscription Opt-Out in the Campaign
Manage Contact Subscription
From the chat you can now manage the contact's campaign subscription status:
Easily edit the contact's campaign subscription status: